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  marketing  

general overviewbook marketing kitbook signing kit


line chartAs a self-publisher and depending on your goals, a solid marketing plan should be in place from the very beginning to make the most of your published work. IBJ Book Publishing can help you plan for success. Unlike traditional book publishing, our authors retain 100 percent ownership rights to their work and they maintain complete editorial control. With a nominal investment and a willingness to succeed, authors can receive maximum financial benefits. As with any product, a book must be marketed. The biggest fallacy of publishing is the idea that, “If I write it, it will sell.” The public must know your book is out there and they must have enough interest in what you have written in order to buy it. IBJ Book Publishing can connect you with the resources you will need in order to market properly to have the best possibility of succeeding

toolsIBJ Book Publishing can provide you the following additional marketing tools and services:

  • Consultation with a reputable marketing firm
  • Book signing kit: custom posters, flyers, invitations order forms
  • Book marketing kit: bookmarks, postcards, business cards and order forms
  • Bookstore contacts
  • Press release
  • Create a dedicated Web site with domain name and purchase feature
  • Establish a link from author website to ibjbookpublishing.com
  • Create an online book excerpt
  • Book reviews and bloggers of influence
sellSelf-publishers remember, by handling your own promotion, you get a bigger share of the profit.